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How Hertz Turned O.J. Simpson Into the ‘Superstar in Rent‐a‐Car’

The famous ad campaign paid dividends for both the company and its pitchman, who died on Wednesday. [Source]

Publication Date:

Origin: nytimes.com

Category: Advertising and Marketing

Topics: pitchman, company, dividends, campaign, famous, Rent‐a‐Car’, ‘Superstar, Simpson, Turned, Hertz

Source: https://www.nytimes.com/2024/04/11/arts/television/oj-simpson-hertz-ads-commercials.html

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