Matteo Salvini Likes Nutella and Kittens. It’s All Part of a Social Media Strategy.
The online feed of Italy’s most powerful politician is not about product placement, but a studied way to sell his common-man brand in an anti-elite era. [Source]
Publication Date:Origin: nytimes.com
Category: Italy
Topics: anti-elite, brand, common-man, studied, placement, product, politician, powerful, Italy’s, online, Strategy, Media, Social, It’s, Kittens, Nutella, Likes, Salvini, Matteo