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Coca-Cola’s Move to Juice Up Sales in Japan: Add a Splash of Booze

The soft drink giant said it was venturing for the first time into the so-called alcopop category in Japan, offering a drink that mixes alcohol with flavored sparkling water. [Source]

Publication Date:

Origin: nytimes.com

Category: Soft Drinks

Topics: drink, Japan, water, sparkling, flavored, alcohol, mixes, offering, category, alcopop, so-called, first, venturing, giant, Booze, Splash, Sales, Juice, Coca-Cola’s

Source: https://www.nytimes.com/2018/03/07/business/coca-cola-japan-alcohol-chuhi.html?partner=rss&emc=rss

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