Advertising: Super Bowl Ads Play It Safe, Sticking to the Script

Though some commercials were more serious and socially conscious, many advertisers dusted off their well-worn playbooks and went for laughs. [Source]

Origin: nytimes.com

Category: Advertising and Marketing

Topics: laughs, playbooks, well-worn, dusted, advertisers, conscious, socially, serious, commercials, Though, Script, Sticking, Super, Advertising

Source: http://rss.nytimes.com/c/34625/f/640350/s/4d6e1160/sc/13/l/0L0Snytimes0N0C20A160C0A20C0A80Cbusiness0Csuper0Ebowl0Eads0Eplay0Eit0Esafe0Esticking0Eto0Ethe0Escript0Bhtml0Dpartner0Frss0Gemc0Frss/story01.htm