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Analysis: The bitter irony behind Jon Gruden's resignation

Jon Gruden's resignation as head coach of the Las Vegas Raiders is a prime example of what marketing strategists call "going off brand." [Source]

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Origin: cnn.com

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Topics: resignation, Gruden's, brand, "going, strategists, marketing, example, prime, Raiders, Vegas, coach, behind, irony, bitter, Analysis

Source: http://rss.cnn.com/~r/rss/cnn_topstories/~3/t-7h4075bKo/index.html

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